The brief was to create a toolkit of elements for the Baileys Almande range, Baileys’ vegan almond-based drink. The toolkit needed to provide versatile assets that could be used across multiple touchpoints — digital, retail, social and print — ensuring consistent brand expression while highlighting the product’s unique, indulgent, and plant-based qualities.
DIGITAL BANNERS
DIGITAL BANNERS
KEY VISUAL
FSDU (GENERIC CUTTER)
TRADE AD
SHELF BARKER