A modular retail display concept developed to scale Olay’s Anti-Wrinkle 2-in-1 launch across multiple budget tiers, while maintaining a consistent premium brand story around instant hydration and wrinkle smoothing.
Gold Option
A high-impact freestanding unit using premium materials, sculptural water-inspired forms, and digital screens to dramatize the product’s instant efficacy. Designed to hero the product in flagship, department store, and travel retail environments.
A high-impact freestanding unit using premium materials, sculptural water-inspired forms, and digital screens to dramatize the product’s instant efficacy. Designed to hero the product in flagship, department store, and travel retail environments.
Bronze Option
A cost-efficient cardboard display engineered for mass retail and pharmacy. Featuring a tall four-shelf structure, bold header card, and shelf strips inspired by the master visuals, the design maximizes facings, visibility, and speed of communication while remaining flat-packable and production-ready.
A cost-efficient cardboard display engineered for mass retail and pharmacy. Featuring a tall four-shelf structure, bold header card, and shelf strips inspired by the master visuals, the design maximizes facings, visibility, and speed of communication while remaining flat-packable and production-ready.
